Today we’d like to introduce you to Lenore Gregson
Hi LENORE, so excited to have you with us today. What can you tell us about your story?
Health and fitness found me. As a young girl, I went through a period of anorexia. I dwindled from a healthy 110 pounds to 52 pounds, ended up in the hospital after blacking out, and had an irregular heartbeat. My body was shutting down and if I stayed the course, I would have died at the age of 17. The day I got home from the hospital, I had a “coming to Jesus” moment. It will be a day that I will never forget, and some people may not believe this, but I heard God talk to me. It changed my course in life and led me to where I am today. KMM was established about 30 years ago and I started competing 18 years ago.
KMM was established when I married someone in the health industry, and I created it to help promote his practice. As time went by, more corporate onsite services were added because of the demand and need for their employees. Before that season, I was a fitness instructor for 21 years, after a head instructor at a gym told me I might as well teach and get free membership since I was always at the gym. Throughout those years, I would have people come up to me asking me if I competed and I had no idea what they meant, but they would encourage me to do so. It was not till I got a divorce, wrote a list of things I wanted to accomplish, that I prepped and entered an NPC competition show in Figures. I did well and continued thriving, receiving my IFBB Pro status 10 years ago.
In both KMM and Lenore-IFBBPRO.com, I have reached many significant milestones. Because of KMM’s ongoing local contributions, I have been honored with several awards and recognitions from several school districts, SAPD, American Diabetes, the City of San Antonio, and even the past mayor of San Antonio, Phil Hardberger. KMM had a radio station for a period, Kaiser Health Talk, and was recognized in a few local magazines. In the fitness world, receiving my IFBB Pro status as a professional bodybuilder on the first try was the start of a fantastic journey. Since then, I have received over 45 trophies, and 5 X Champ of the Pittsburgh Pro Show. 2022 was my best year where I swept all 12 divisions with 1st places, received the 2022 Fitgems fan favorite in Pro Women’s Physique, Pro Bodybuilder, Pro Master’s Women’s Physique, Pro Master’s Bodybuilder, and Fitness Model of the year. That year I also received the prestigious invitation to the Master’s Olympia that was held in Romania in 2023, making me 1 of 20 athletes out of over 400 from around the world that were selected.
There are so many satisfying moments in my business and fitness career that I’ve seen lives change for the better. Through KMM, I remember being at a health fair we provided for a company, where a male employee complained about a lump on his back that was causing him back pain. He was scheduled in with a doctor, which led to him finding out he had a cancerous tumor. Another time, a female employee at a health fair mentioned she had never gone to the doctor to get a mammogram, so she was offered one for free. She found out she had stage 1 breast cancer and because of that health fair KMM provided to that company, she was able to not only do preventative care, but it saved her life. In my fitness world, I never realized my impact at first. My first encounter was when I was a fitness instructor and a chubby red-headed lady, Carol, came to my class. After class, she approached me to help her with the step moves. I happily did. A couple of years passed, and a skinny red-haired lady went to another class of mine. After class, she approached me and asked me if I remembered her. I didn’t. She showed me her driver’s license and it was the chubby red-haired lady. Carol had been going to my class all that time, and I had never realized it. She told me I inspired her. A few years later she died of cancer, and the gym called me because Carol’s sister was trying to find me. I was the only person out of the family that she left in her will, and it was a bracelet and a beautiful letter reminding me how inspirational I was to her in her darkest moments, knowing she had cancer. She never shared that with me. As an IFBB Pro, I created the 9-week fit challenge to allow ordinary people to experience what it is like to be in my shoes 9-weeks before a show. They eat, drink, workout, and live my lifestyle. Countless lives have changed. People who were on medication no longer are. People who have never gone to the gym or lifted weights now have a passion for it. People that never thought of competing, did! A few went on to get certified as a personal trainer and it’s now their livelihood. But one story in my 9-week fit challenge will stay with me. I randomly selected a massage therapist to see at a massage facility. During the massage session, I told him about the next 9-week fit challenge, and because he showed interest, I gave him the information to join. He did. Towards the end of the challenge, he shared with the group that the day I visited him to get a massage, he contemplated suicide but joined the challenge instead. He chose life and is successful, married, and doing well today.
My work experience of over 30 years has always been in health, fitness, and management. I am certified as a personal trainer, certified in nutrition, certified in weight management, Certified CPR, CEO of KMM, Owner of Lenore-IFBBPRO.com, Olympian IFBB Pro in Women’s Physique, RN, and Published Author.
KMM’s mission statement is “Keeping Employees Healthy Year-Round!” We aim to provide as many onsite health services as possible to keep employees productive, happy, and sick-free.
KMM’s customers vary from companies directly, health insurance brokers wanting to provide onsite health services to their corporate clients, or health insurance providers. KMM does provide individuals with optional health services such as vitamin shots, flu shots, Semaglutide, and other direct services. Lenore-IFBBPRO.com services a variety of clients. Clients contemplating gastric bypass but needing to meet insurance requirements of losing so much weight prior, ordinary people wanting to get a structured meal plan and workout plan, and competitors wanting a prep coach.
KMM is a local, minority, woman-owned 30-year company that tailors to corporate clients’ needs. I’m proud to say most corporate clients have been with KMM for over 15 years or longer. Experience is essential and so is the relationship. With Lenore-IFBBPRO.com, again experience is necessary. I know every possible thought and scenario an individual will have before they even bring it up, if they do. As a coach, I’m all about the “why’s”. Why am I asking the individual to do things a certain way? Why am I asking them to eat certain foods over others? An individual must understand the “whys” to gain understanding and knowledge to help them stay the course. Educating clients through their fitness journey is a massive plus in their long-term success, so when I ask something from the clients, I always explain the “whys”.
Through the years I’ve been blessed with words, letters, and awards. I have to say the words and letters hold a higher place in my heart because they came from individuals that took the time to let me know how my life changed their life for the better. If my experiences, coaching, friendships, and interactions made a difference in one’s life that now is prospering, healthier, and happy I can honestly say I will be smiling in heaven.
Alright, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
There have been lessons learned in both KMM and being a professional bodybuilder. The one thing I learned was to always say yes because there is always opportunity in the word “yes.” When I first started KMM, there were times clients asked for services my company did not provide at the moment, but I would say yes and go figure it out. This not only helped me grow as a company but also helped me better support my clients’ needs.
When I started bodybuilding, I did it for fun. As time went on, I heard more from my coach and judges that I could be an IFBB pro. It took a change in my mindset to set the course for me to prioritize and devote the time, energy, and will to the dedication and commitment it took to be at a professional athlete’s level. Honestly, it was the most challenging but most rewarding thing I ever did. The intensity of the workouts, the regiment of the meal plan, and nonstop thinking of everything that needs to be done on a given day is enormous. It truly takes a warrior mindset to do this type of work. Do what you need to do regardless of how you feel, how tired you are, how sore you are, and how fed up you are with eating the same amount of food every single day. This was on top of running my business to boot!
Alright, so let’s switch gears a bit and talk business. What should we know?
KMM provides onsite corporate wellness programs to corporations in Texas. Services include bloodwork, flu shot clinics, vitamin shot clinics, health fairs, wellness lectures, chair massage clinics, and fitness.
Since becoming an IFBB Pro, I’ve incorporated fitness services for companies and individuals.
KMM is a local, minority, woman-owned 30-year company that tailors to corporate clients’ needs. I’m proud to say most corporate clients have been with KMM for over 15 years or longer. Experience is essential and so is the relationship. With Lenore-IFBBPRO.com, again experience is necessary. I know every possible thought and scenario an individual will have before they even bring it up, if they do. As a coach, I’m all about the “why’s”. Why am I asking the individual to do things a certain way? Why am I asking them to eat certain foods over others? An individual must understand the “whys” to gain understanding and knowledge to help them stay the course. Educating clients through their fitness journey is a massive plus in their long-term success, so when I ask something from the clients, I always explain the “whys”.
Do you have any advice for those just starting out?
Don’t do it for money. Do it out of the love of doing it. When you do something you love, it is not work to you. You will enjoy getting up every morning to do it. Connect with people that can guide you. Network with organizations where your customers can be found. Never say, “I don’t know” to your clients. When in doubt, say, “Good question! Let me get back to you tomorrow with just as good of an answer!” Always say yes to opportunities presented to you; if you are unsure, educate and investigate until you do!
Pricing:
- $995 – health fair
- $200 – 9 week fit challenge
- $600 – 3 month online training
- $600 – 3 month online meal planning
- $350 – wellness lecture
Contact Info:
- Website: https://www.kaisermedicalmanagement.com
- Instagram: @lenore_ifbbpro
- Facebook: https://facebook.com/KMMSouthTx/
- LinkedIn: https://www.linkedin.com/in/lenore-gregson/
- Twitter: @LGregson6
- Youtube: @Lenore_ifbbpro
