Today we’d like to introduce you to Cynthia Perez.
Hi Cynthia, can you start by introducing yourself? We’d love to learn more about how you got to where you are today?
We started our food truck journey back in 2013, driven by a passion for good food and a background in the culinary world. After years in the industry, we saw a growing demand for authentic, bold flavors—and in 2023, we launched our tacos al carbón concept, bringing 100% charcoal-grilled carne asada tacos to the streets. Quality, flavor, and heart in every bite.
Can you talk to us a bit about the challenges and lessons you’ve learned along the way. Looking back would you say it’s been easy or smooth in retrospect?
Like many small businesses, one of our biggest challenges has been growing while maintaining quality. Over the years, building a reliable team has been a rocky road—but we never gave up. Today, we’re proud to have a solid crew that shares our passion for great food and delivering top-notch customer service. It hasn’t been easy, but every struggle has shaped the business we are today.
Thanks – so what else should our readers know about Tacos al carbón ?
We’re a family-owned food truck business that began in 2013, driven by our passion for authentic, high-quality food. In 2023, after years of learning the market and listening to our customers, we launched our tacos al carbón concept—serving 100% charcoal-grilled carne asada tacos, Tijuana-style, topped with fresh guacamole, onions, cilantro, and salsa.
What sets us apart is our commitment to flavor, consistency, and heart. Every taco is made with care, using real fire, real ingredients, and real passion. We come from a culinary background, and that love for good food is in every detail—from the grill to the customer window.
We’re most proud of building a brand that values authenticity, community, and hustle. It hasn’t been easy—growing a team that shares our vision took years—but today we’re surrounded by people who believe in what we do and deliver the quality our customers deserve.
To your readers, we want them to know this isn’t just street food—it’s a craft. It’s tradition with a modern edge. And whether it’s their first taco or their tenth, they’ll taste the dedication in every bite.
Is there anyone you’d like to thank or give credit to?
Without a doubt, all the credit goes to my husband—he’s the heart and soul of this business. He’s the chef, the creative force behind the flavors, and the one who’s poured countless hours into perfecting every detail of what we serve. His culinary background, work ethic, and commitment to excellence are the foundation of everything we’ve built.
Through every long night, every challenge, and every step forward, he’s been the steady force pushing us to keep going, to keep improving, and to stay true to our vision. His passion for good food and high standards in the kitchen have shaped not just our menu, but the entire identity of our brand. I may help hold the pieces together behind the scenes, but he is the one who brings the flavor, the fire, and the heart.
Our success wouldn’t be possible without him, and I’m incredibly proud to be building this business alongside someone so dedicated and talented.
Contact Info:
- Website: https://www.tacosalcarboncabron.com
- Instagram: Tacosalcarboncabronsa
- Facebook: Tacosalcarboncabronsa
