Today we’d like to introduce you to Lauren Lindemulder.
Alright, so thank you so much for sharing your story and insight with our readers. To kick things off, can you tell us a bit about how you got started?
It was a joint effort with my sister and business partner, Lexi. We wanted to create quality jewelry at an affordable price that was also a fun lifestyle brand focused on women empowerment.
The vision for our dainty gold rings started after hand, making some as an affordable way to accent our Aggie Class Rings. It started by accident when my sister Lexi and I started to get questions about them and so we made 1 Etsy listing and now it has evolved into a full jewelry line with over 200 designs.
Alright, so let’s dig a little deeper into the story – has it been an easy path overall, and if not, what were the challenges you’ve had to overcome?
It has not been all smooth sailing there has been overwhelm and struggle with balance. Working together and being sisters, we have to have boundaries to not overwork. There have been things that don’t work out but we say we get “God winks” throughout the journey that reassures us when things get tough. Another struggle is the finance and accounting side. We didn’t expect to scale quickly, so we finally outsourced a lot of the bookkeeping and financial side.
Can you tell our readers more about what you do and what you think sets you apart from others?
We are known for our Beaded Bands™ they are elastic 14 K gold-filled bands that accent statement and class rings.
Are there any important lessons you’ve learned that you can share with us?
Have multiple revenue streams. I explain it as having some fuel to feed your passions. It is scary to go all in on something so it’s ok if it starts as a “side hustle”.
My sister, Lexi took Beaded Blondes full time after graduating from Texas A&M in 2022 and does photography on the side. I quit my full-time job to go all in on Beaded about 3 months ago, but I still do digital marketing for extra revenue. Don’t get too comfortable just doing one thing.
Pricing:
- Our products range from $18-175
Contact Info:
- Website: www.beadedblondes.com
- Instagram: https://www.instagram.com/beadedblondes/
- Facebook: https://www.facebook.com/beadedblondes/
Image Credits
https://www.instagram.com/lexilindemulderphotography/
https://www.samanthayorkphoto.com/
Mary Lindemulder
August 11, 2022 at 5:50 am
This is a wonderful article/interview on Beaded Blondes! Their products are gorgeous!