Today we’d like to introduce you to Steve Perez.
Hi Steve, so excited to have you with us today. What can you tell us about your story?
So my name is Steve Perez Jr I am a entrepreneur from San Antonio tx. By day I am a blue collar worker and been doing that for 13 years. But in the weekeds we turn into Ching in lol. So I’ve started my brand Texas Bearded Cartel in late 2017-2018. Started pop ups than eventually did big events to my own festival called Chingon fest. Stopped it last year but it was a good run for 5 years. Still do pop ups and whenever I have time. But I also got in to selling my own rings with a partner in California. Rings are sterling silver been doing those the past 4 years. All rings are numbered only doing 50 rings and we will never make those again. So really a cool thing for me to do, no other brand in Texas are doing these. But also I love to give back and also have a toy drive every year close to Christmas. This year will be my 6th annual , I work with the children’s shelter and have been since for 4 years. It’s bigger and better every year wich I’m proud of. My homies Joey, Louie and Dan get involved with me on this.. Louie has his back pack drive wich is this weekend already. My boy Dan does turkey give aways, Joey does a can good drive. We all come together and make it happen. But other that these day I’m a family man, beautifull kids and beautiful girlfriend of 18 years. I have little multiple business and rolling. The main thing from all this and I’ve learned is to be the man I am when I started and the man I am present. No fake shit no fake lifestyl, you see is what you get. I call it the Chingon lifestyle. I out my life style into my brand and keep my family close. Always love and support from me when I’m around. Other than they call my chingon and I’m always here to help. 🙏🏼❤️💯
Alright, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
It’s been hard and been easy. Just pushing long nights and days . Lack of sleep but worth it.
As you know, we’re big fans of Texas Bearded Cartel. For our readers who might not be as familiar what can you tell them about the brand?
It’s a clothing brand for the bearded chingones..it’s the only brand selling .925 sterling silver rings. I’m know for the chingon life style and killer events. Look us on Facebook and Instagram.. you don’t have to know about me I’m not for everybody
Are there any important lessons you’ve learned that you can share with us?
Probley just not trust anybody and the bullshit
Pricing:
- $35
- $25
Contact Info:
- Instagram: @txbeardedcartel
- Facebook: @txbeardedcartel









